Sounds crazy, right? Almost all our clients have a hard time believing that statement the first time they hear it. Since they have trusted all of their critical IT applications to the Cloud, they believe cloud data protection is just part of their package: that "someone" is watching over their applications to ensure they run perfectly and safely.
Unfortunately, that's 100% totally wrong. In fact, this belief in automatic data protection in the cloud can and will bite you harder than you can imagine.
The Data Protection You Really Get
Here's an example. Recently, I took a call from a prospect about managed services, and after we talked for a little while, I asked about his business continuity process. He assured me everything was handled by his various cloud providers and his data was safe. I replied, "Call one of them and ask specifically about data backup." He was curious enough and said he would.
A few hours later, I got a call and the prospect was in a bit of a panic. His Cloud provider said that backup services were not included in his package, but they could add cloud data protection. The vendors follow up question was "Who is going to